Caitlin Molinari - Strategic Marketing Consultant
Caitlin has spent her career assisting companies in reaching their full potential in digital marketing to engage and convert users. Having several years of experience in both small and large retail e-commerce organizations, she felt far away from the traditional approach most of the industry remained stuck to. With her career heavily focused on various areas of digital marketing and the user journey through the conversion funnel, Caitlin’s differentiator is her ability to strategize campaigns from a multi-channel view with all angles having equal consideration. The ability to be nimble and moving at a fast pace is essential to keeping up with industry standards and technology evolutions. This quality makes her a lot like a unicorn, and it’s difficult to find others who share her same skill set within digital marketing.
As a strategic marketing leader, Caitlin has worked with brands like PacSun, Gorjana, Linea Pelle, Newport Beach Wine & Festival, Thread+Spoke, 7 For All Mankind plus many more. As a consultant she works with both big brands and small businesses on marketing strategy, digital marketing channels driving user acquisition such as Facebook Advertising, PPC campaigns, strategic partnerships as well as user retention with email marketing, site experience and merchandising and product lifecycle strategy.
- Caitlin is an identical twin
- She has her dual citizenship of Italy
- She has been riding dirt bikes since she was four
- Farthest place she's traveled: Thailand
- Coffee snob (It's hard for her to drink Starbucks anymore)
-She met her fiancée in Salt Lake City during a business trip to visit a client.
-She is dying to become a dog mom
-She's happiest outdoors in nature
-She's learning photography
-She wishes she could be the female version host of her own Top Gear/Grand Tour show